Our Privacy Statement for Knicker Shack Website
Your privacy is really important to us, and we understand how
important it is to you. Our aim is to be as clear and open as possible
about what we do and why we do it. Knicker Shack is committed to the
online privacy of all its users.
partner companies of the information you provide when using Knicker
This Knicker Shack website is run by the Knicker Shack ("we",
"us", "our") and our carefully
selected partners ("Partners"). We run this site in
order to promote products and services and, where these are provided by
our Partners, to be the link between our customers and our Partners.
Where we talk about an order in this policy, this can mean an order
for goods or services, registration on a site, an application for a
quotation or application for a product or service or the opening of an
Information We Collect
To be able to order from us we have to collect certain information
from you. As part of this, you will need to give your contact
information. We use the information given to us by you to provide the
service you request from us in the way that is set out in this privacy
policy. You can change your registration details easily through the
account facilities available on the website.
User name and password - If we collect a user name
and password, this is so we can keep your information safe and so that
we can have your information to hand each time you visit us.
Name, address and postcode - Without this we won't
know where to send your order or to whom. We also use postcodes to
quickly get your full address to save you typing it out, and in some
cases to identify whether we deliver or offer services in your area.
Email address - we send a confirmation of your
orders via email which may include delivery details, order tracking and
our customer services details, in case you need to contact us about your
Telephone numbers - if there are any problems with
your order or we need to check anything, we need to be able to contact
Payment card number, expiry date, issue no and name of card
holder – We don't collect or store ANY card information
Where you heard about us – we may ask you this to
help make our marketing more efficient.
Correspondence – if you contact us we may keep a
record of that correspondence.
Third party information - if you give us information
about another person (for example if someone else is taking delivery for
you or is included in the purchase of a product) you confirm that you
have identified Knicker Shack to them and told them what we will use
have given permission for us to be able to use their personal
information in the manner described. Their personal information will be
used to make sure that the delivery is performed correctly, to get in
touch with them (if we need to) and to respond to any communications
from them. They will not be sent marketing information unless they
become a customer and provide us with any necessary consents.
IP addresses - when you visit our site, we will
automatically receive your IP address, a unique identifier for your
computer or other access device.
You may also provide us with personal information if you contact
customer services, if you enter promotions or competitions run by us or
if you get in touch with us in some other way, for example by way of an
email facility provided on the website.
How We Use The Information We Collect
Our main uses of your information are explained above which in
general is to process your orders, as well as to help us understand your
needs and provide you with a better service. Your account may be used to
store information about your previous purchases, personal preferences
and shopping lists. But you should also be aware of the following uses:
Marketing – we or our Partners may use the
information we collect to inform you, by letter, phone, SMS, email or
otherwise, about special offers and products and services that we think
may be of interest to you and we may tell you about other organisations'
products and services. We will tell you about this when we collect your
information and if you do not wish to receive these
communications, please let us know. You can change your mind at
any time by going to the account facilities available on the website
(where available) or by contacting our Data Protection Officer at
email@example.com. You can also unsubscribe following the instructions
that we will include in any communication, such as email or text, we
send to you.
Customer care and correspondence - as part of our
customer care procedures, we may follow-up, either by letter, phone, SMS
email or otherwise with customers who have purchased goods or services
from our website or who have posted comments about Knicker Shack on the
internet, for example to resolve a complaint or to ask for a
Market research - from time to time, we may also use
your information to contact you for market research purposes. We may
contact you by letter, phone, SMS, email or otherwise.
Personalise shopping - we may personalise your
experience by using your past purchases and browsing habits to present
special offers and new products and services that we think may be of
interest to you. As technology develops, this will really help us to
improve our service to you.
Website improvement - to help us design our website
and improve your experience, we may collect information about the way
you use and access our website. Our web system collects information
about each visitor, including IP address, the length of time spent on
the website and the order in which pages are visited. We may employ
third party experts to help us look at this information. However, we
make sure that anyone we employ treats all information with the same
sensitivity and security that we treat it. This is explained in more
detail in the cookies section below.
Fraud Prevention - in order to protect our customers
and us from fraud and theft, we may look at the information that we get
from making identity checks and other information in our customer
records, including how you conduct your account, and may pass this to
our Partners, other retailers or third parties and to financial and
other organisations (including law enforcement agencies) involved in
fraud prevention and detection, to use in the same way. When you apply
for products or services through our website you may also need to go
through a more detailed credit check on terms which we will tell you
Our sites use a number of different cookies. Below we explain the
cookies we use and why we use them.
What is a cookie?
A cookie is a small text file that may be placed on your device when you
visit our sites. When you next visit our sites the cookie allows us to
distinguish you from other users.
There are two broad categories of cookies:
- Persistent cookies
Persistent cookies remain on your device until deleted manually or
- Session cookies
Session cookies remain on your device until you close your browser
when they are automatically deleted.
Cookies we use and why we use them
- Essential cookies
Essential cookies are technical cookies that are required for the
operation of our sites. Without essential cookies our sites can’t
operate properly. Essential cookies include, for example, cookies
that enable you to log into secure areas.
- Performance cookies
Performance cookies allow us to recognise and count the number of
visitors to our sites and to see how visitors move around them. This
helps us to improve the way our sites work by enabling us to tailor
our sites to the way visitors use them. The information we collect
from performance cookies is aggregated which means that we cannot
identify you from it.
- Experience cookies
Experience cookies allow our sites to remember the choices you make.
Our sites use experience cookies to provide you with enhanced and
personalised features. For example, we use information collected
through what are known as “web-analytic” cookies to compare the
choices you make to those of our other customers so that we can
learn from those choices.
Information collected by experience cookies cannot track your
browsing activity when you leave our sites to browse other sites.
- Marketing cookies
Marketing cookies record your visits to our sites, the pages you
have visited and the links you have followed. We use this
information to make our sites and the advertising displayed on them
more relevant to your interests. For example sometimes we use
marketing cookies to limit the number of times that you see an
advert. Sometimes we share information about your browsing activity,
(which we have collected from cookies), with our advertising
partners. They may use this information to advertise products, which
may interest you, on other sites.
browser. However, if you do so you may not be able to access all or
parts of our sites. If you carry on using our sites and do not change
your browser settings we will assume you consent to us using cookies as
Who We Share The Information With
We will not sell, distribute or lease your personal information to
third parties (other than our Partners) unless you say we can or are
required by law. We may need to disclose your information to process and
fulfil your order, to provide services you request, for internal
business analysis purposes, for marketing, for the purposes of fraud
prevention, or if Knicker Shack itself bought
Market Research - we may provide information at an
aggregated statistical level about our customers, sales, traffic
patterns and related site information to third parties, but this
information will not identify individuals.
Processing by third parties - from time to time we
may employ other companies and individuals to perform functions on our
behalf. Examples include completing orders, delivering packages, sending
postal mail, e-mail or SMS messages, removing repetitive information
from customer lists, confirming contact details, looking at information,
providing marketing assistance, providing search results and links
(including paid listings and links), processing credit card payments and
providing customer service (such as through our call centre staff in the
UK or South Africa). They have access to personal information needed to
perform their functions, but may not use it for other purposes. They
must also process the personal information as set out in this Privacy
Policy and as permitted by the UK's Data Protection Act.
Storage of Data
We will not store your personal information for any longer than we
need to, however we may be obliged by law to store your communications
and personal information including activity logs and we may need to show
details of these to government or authorised officials upon request.
Like many websites, we use log files to monitor the effectiveness of our
online marketing programmes.
You have a right to access the personal information that is held
about you. To obtain a copy of the personal information Knicker Shack
holds about you, please write to us at the following address enclosing
your postal details and a cheque for £10, which we are entitled by law
to charge, payable to knickershack.
Data Protection Officer,
36 Farmcote Court,
Cleveland, TS8 9LJ
Security - at Knicker Shack, information security is
very important and we have taken many steps to make sure your shopping
experience with us is secure. Information about you will be kept safe
In order to prevent unauthorised access or disclosure of your
information, we have put in place suitable physical, electronic and
managerial procedures to protect and secure information that is
Keeping your information secure - to help us keep
your information confidential you should:
- Keep your password secret.
- Never distribute the website addresses for pages that you have
looked at while logged in as a registered customer.
- You should choose a password that is not obvious or known to
anyone else. You should never give a third party your password, as
you will be responsible for all activity and charges incurred
through use of your password whether authorised by you or not.
- If you forget your password, you can request a new password,
which will be emailed to the address we hold for you. You can change
your password anytime through the account facilities on the website.
Should we think that there is likely to be, or has been any breach
of security, we may change your password and notify you of the
change by email.
Payment Card Security - Our Payment gateways use Verisign, 3DS and the
latest SSL (Secure Sockets Layer) technology to make sure that the
details you provide when placing an order are kept private and secure,
making shopping on our website safe. Our secure server encrypts your
credit or debit card number details along with your personal information
and changes them into bits of code that are then securely sent over the
internet. Your browser will show when you are in a secure environment by
displaying either a locked padlock or an image of a key in the grey bar
at the bottom of the page; it may also warn you when you are entering a
secured environment as you go to place your order. Once your payment
information is received by us, your payment card is processed through
the same systems that handle our store sales - so they're tried and
tested over many years of secure operation.
Our website may contain links to let you visit other websites of
interest easily. Once you have used these links to leave our website,
you should be aware that we do not have any control over that other
website. As such we cannot be responsible for the protection and privacy
of any information which you provide whilst visiting these websites, and
responsible for any products and/or services featured on any third party
applicable to the website in question.
Notification of Changes to This Policy
on this website so you know what information we collect and how we use
it. If at any point we decide to use personally identifiable information
in a way different from that told to you at the time it was collected,
we will tell you. You will have a choice as to whether or not we use
your information in this different manner.
We want to make sure we're giving you the information about privacy
and security that you want - let us know what you think. If you have any
feedback, questions or concerns, please